Wozair New Brand Identity

Wozair New Brand Identity

The year 2020 will go down in history as one that changed the global landscape. The effects, both personally and economically, that Covid-19 has had on the world could never have been predicted and we would like to thank our staff, customers and suppliers who have been there for us throughout.

Wozair, like all businesses, had to adapt and evolve. Whilst looking at new ways to work to ensure clients continue to receive the same high level of service they have become accustomed to, we were able to look at the Wozair brand as a whole.

This analysis was coupled with the fact that 2020 marks the 25th anniversary for Wozair. Despite the majority of the anniversary plans being shelved, it did provide the opportunity to re-evaluate the brand and what it stands for.

Wozair has been experts in the specialist heating, ventilation and air conditioning sector, for the past 25 years. We are proud to work in this sector and our knowledge, we believe, is unrivalled, with extensive experience in, amongst others, the nuclear, marine, oil and gas, and renewables markets. That being said, we felt the tagline of ‘HVAC Specialists’ should adorn our logo.

The logo itself has thus had a refresh. For 25 years Wozair has been synonymous with the striking red branding. We wanted to retain a nod to our history with the dot on the ‘i’, however the main colours have been adapted and modernised.

Now live is also our new website. This has been a huge undertaking and brings a host of new features and information available to visitors.

If 2020 has taught us anything, it is that we cannot foresee what is around the corner. At Wozair we are continually looking at new advances and investing heavily in product development. We pride ourselves on being able to create bespoke solutions for our client’s specific requirements and look forward to another successful 25 years.

December 2020

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